Privacy Policy
Last updated: February 7, 2026
This Privacy Policy describes how HairApp (“we”, “our”, or “us”) collects, uses, and shares information when you use our mobile application (“App”).
We are committed to protecting your privacy and complying with the Google Play Developer Program Policies, Google AdMob policies, GDPR, and applicable U.S. privacy laws.
1. Information We Collect
1.1 Information collected automatically
When you use the App, we automatically collect certain technical information, including:
- Device model and device brand
- Operating system and version
- Language and country
- IP address
- App version
- Crash logs and diagnostics
- Network type
- Interaction events
- Advertising ID (Android Advertising ID / AAID)
This information is used to operate, improve, and secure the App.
1.2 Photos and Media (User Provided Content)
The App may request permission to access your photo album or camera only to provide hairstyle simulation features.
Your photos are processed only for app functionality and are not sold or shared for independent marketing purposes.
---
2. Advertising and Analytics
2.1 Google AdMob
We use Google AdMob to display advertisements in the App.
AdMob may collect and use:
- Advertising Identifier (AAID)
- IP Address
- Approximate Location
- Device information
- App usage data
AdMob may use this information to provide **personalized ads** or **non-personalized ads** depending on your consent status and region.
Google’s privacy practices:
https://policies.google.com/privacy
How Google uses partner data:
https://policies.google.com/technologies/partner-sites
---
2.2 Google Analytics / Firebase
We use Google Firebase Analytics to understand how users interact with our App, improve performance, and fix errors.
Firebase may collect:
- Usage statistics
- Session duration
- Device data
- Crash information
---
3. EU Users (GDPR) — Consent via Google UMP
If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland:
• We request your consent before collecting or using personal data for personalized advertising.
• We use Google’s User Messaging Platform (UMP) consent framework.
You can:
- Accept personalized ads
- Choose non-personalized ads
- Withdraw consent anytime
You may change your consent choices at any time inside the App settings.
Legal basis under GDPR:
- Consent (Article 6(1)(a))
- Legitimate interest for basic app operation (Article 6(1)(f))
---
4. United States Privacy Rights (CCPA / CPRA / State Laws)
If you are a resident of California, Colorado, Virginia, Connecticut, or Utah:
You have the right to:
- Know what personal information we collect
- Request deletion of your data
- Opt-out of sale or sharing of personal data
- Limit use of sensitive personal information
We do NOT sell personal information in the traditional sense.
However, advertising services may be considered “sharing” under California law.
You may opt-out of personalized advertising by:
• Using the in-app privacy settings
• Resetting your Advertising ID in Android settings
---
5. Children's Privacy
The App is not directed to children under 13 (or under 16 in certain regions).
We do not knowingly collect personal information from children.
If you believe a child has provided personal data, contact us and we will delete it.
---
6. Data Retention
We retain collected data only as long as necessary to:
- Provide app services
- Comply with legal obligations
- Resolve disputes
- Prevent fraud and abuse
---
7. Data Security
We implement reasonable technical and organizational measures to protect your data.
However, no internet transmission is 100% secure.
---
8. Third-Party Services
The App uses the following third-party SDKs:
- Google AdMob (Advertising)
- Google Firebase Analytics (Analytics & Crash Reporting)
- Google Cloud Services (Hosting/Processing)
These providers may process data on our behalf.
---
9. Your Choices
You can control data collection by:
- Revoking permissions in Android settings
- Resetting Advertising ID
- Disabling personalized ads
- Uninstalling the App
---
10. Changes to This Policy
We may update this Privacy Policy from time to time.
We will update the “Last updated” date accordingly.
---
11. Contact Us
If you have questions or privacy requests, contact:
Email: wzeqiu@163.com
We will respond within a reasonable timeframe according to applicable laws.
---
12. Data Controller Information
HairApp is operated by the developer (Data Controller).
The Data Controller is responsible for processing your personal data described in this Privacy Policy in accordance with applicable privacy regulations including the GDPR and U.S. state privacy laws.
Contact:
Email: wzeqiu@163.com
---
13. Purpose of Data Processing
We process collected information for the following purposes:
• Provide and maintain app functionality
• Perform hairstyle simulation features
• Display advertisements via Google AdMob
• Measure ad performance and prevent invalid traffic
• Analyze app usage and improve stability
• Detect fraud, abuse, and security incidents
• Comply with legal obligations
---
14. Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA), we process personal data under the following legal bases:
• Consent — Personalized advertising and advertising identifiers
• Legitimate Interest — App analytics, crash reporting, fraud prevention, and service security
• Legal Obligation — Compliance with applicable laws
---
15. International Data Transfers
Your information may be processed and stored on servers located outside your country, including the United States and the European Union, where our service providers (such as Google AdMob and Firebase) operate.
We rely on appropriate safeguards such as Standard Contractual Clauses (SCCs) provided by Google to ensure lawful data transfers.
---
16. Data Deletion Requests
You may request deletion of your personal data at any time.
To request deletion:
1. Send an email to wzeqiu@163.com
2. Include your device model and approximate usage date
3. We will process your request within 30 days
Certain data may be retained if required for legal or fraud-prevention purposes.